“Cool Thing were a fantastic addition to the Nova Twins campaign with their expert analysis, strategy and creative thinking”
"Cool Thing’s work on our campaigns for two A-list artists was exceptional. Their expertise helped us achieve outstanding engagement and drove significant sales, amplifying fan connections and exceeding our goals. Their strategic approach and execution played a crucial role in these campaigns' success."

Cool Thing has developed a reputation for designing and implementing cutting edge digital marketing campaigns across all areas of the music business.
Using an omni-channel approach, Cool Thing applies crystal clear vision to the development of unique digital marketing assets, comprehensive media buying and detailed data analysis to achieve top 40 albums, promote tours & products and increase brand awareness.
CLients Include

Nova Twins

Blackberry Smoke

Graphite Records

Bad Omen Records

The Answer

Eyesore Merchandise

Devin Townsend

Marshall Records

Westway Music

A Way With Media

Fish

K Scope

Paul Young

Prosthetic Records

The Alarm

Fat Earth Records

GONG

GUN

Neil O'Brien Entertainment

The Grey Slate

Orange Goblin

Dillon Carmichael

Austin Williams

TesseracT

Steelhouse Festival

The Corrs

Manhead Merch

Weezer

Zac Brown Band

Dunable Guitars

Call Me Amour
Cool Thing offers bespoke music business consultancy to a wide variety of clients to support artists and teams in achieving their goals.
Specialisms include: Campaign planning and management, marketing ideation and execution, A&R, education and social media management.
“Succeeding in the digital landscape of this new music marketplace requires a combination of delicate A&R and precise web-design. Cool Thing are a new generation of tastemakers”
“I have had the pleasure of working with Cool Thing for a few years now on multiple projects and campaigns within the music industry; whether it be selling albums, building mailing lists, general awareness, or pushing shows & tours, they always deliver great results and manage to stay ahead of the game when it comes to the ever-changing digital landscape. Cool Thing continues to be my top recommendation for all my clients.”
CLients Include